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Conference Talks

From Complaining Customers to Brand Promoters - Community Over Code 2025 Community Over Code 2025

From Complaining Customers to Brand Promoters

Real-time AI + customer data demo combining Unomi with Bluesky, Skype, an LLM, an e-commerce site, Inoyu’s CDP UI, and HubSpot to turn a dissatisfied customer into a promoter.

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How AI + Customer Data Platforms Create Unlimited Personalized Memory - Community Over Code 2025 Community Over Code 2025

AI + CDP = Unlimited Personalized Memory

How combining a Customer Data Platform like Apache Unomi with an LLM creates unlimited, personalized, and privacy-compliant memory for AI conversations.

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Apache Unomi OpenSearch Contribution Presentation Technical Deep Dive • Jan 2025

Apache Unomi OpenSearch Contribution

Presents the changes proposed to add OpenSearch support to Apache Unomi, including the dual persistence architecture and new tooling.

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Claude AI integration with Apache Unomi using MCP AI Integration Demo • Dec 2024

Claude AI + Apache Unomi via MCP

Demo of Anthropic’s Claude Desktop integrated with Apache Unomi using the Model Context Protocol to deliver personalized e-commerce experiences through natural language.

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Apache Unomi November 2021 Meetup Community Meetup 2021

First Apache Unomi Community Meetup

State of Unomi by Serge Huber, how Jahia and Dropsolid use Unomi, Apache Karaf 5 by Jean-Baptiste Onofré, and open Q&A.

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Customer Segmentation & Marketing Automation - ApacheCon 2019 ApacheCon 2019

Customer Segmentation & Marketing Automation

Michael Ghen demonstrates profiles, conditions, actions, rules, segments, and plugins with live demos.

Apache Unomi — An Open Source CDP - ApacheCon 2018 ApacheCon 2018

Apache Unomi — An Open Source CDP

Serge Huber presents the architecture, features, and roadmap of Apache Unomi at ApacheCon Montreal.

Apache Unomi Project In-Depth - ApacheCon 2015 ApacheCon 2015

Apache Unomi Project In-Depth

Serge Huber discusses the project and demonstrates IoT device integration with personalized user experiences.


Articles & Slides

  • Customizing the User Experience with Open Source Tech

    Explains what a CDP is and why you don’t need to be Google or Facebook to personalize content. Introduces Unomi’s modular OSGi architecture, rules, segments, and how it compares to proprietary alternatives. — Otávio Machado, Medium, 2018

  • Unomi Out of the Box

    Quick-start guide showing how to bootstrap Unomi from a binary distribution or source code, validate it’s running, and links to the rest of the tutorial series. — Otávio Machado, Medium, 2018

  • Giving Unomi Intelligence

    Deep dive into Unomi’s rule engine: how rules, conditions, actions, and segments work together. Includes Java code examples of built-in evaluators and how to create custom condition and action plugins. — Otávio Machado, Medium, 2018

  • Talking to the Unomi Events API

    Walkthrough of Unomi’s event endpoints (context.js, context.json, eventcollector). Shows request/response formats for sending user events and retrieving profile data with segments. — Otávio Machado, Medium, 2018

  • Unomi: A Bridge Between Privacy and Digital Marketing

    Interview-driven article on Unomi’s role in balancing user privacy with personalization. Covers the OASIS Context Server standard, Unomi’s acceptance into the Apache Incubator, and the growing need for ethical data handling. — Linux.com

  • Introducing Apache Unomi — JavaOne 2015

    47 slides covering Unomi’s architecture, privacy features, and the OASIS Context Server standard. Features a live IoT demo integrating beacons, an iOS app, and Apple TV digital signage with Unomi. — Serge Huber, SlideShare

  • Apache Unomi In-Depth — ApacheCon EU 2015

    43-slide technical deep dive into Unomi’s Karaf-based architecture, services (profiles, privacy, queries, segments), event flow, rules engine, and plugin system. — Serge Huber, SlideShare

Step-by-Step Tutorials

Hands-on guides for running Apache Unomi on different platforms.